Lecture and Briefing, Layout and Grid structures, 24th January

   Notes:

• Typograpghic grid is constructed on a vertical and horizontal axis
• Organise text and images in a rational easy to absorb manner
• Anothny Froshaug ‘Grid structures are implicit in the word typograghy’
• 15^th century – typesetting and printing, manuscript page
• Proportion and Geomety 16^th 18^th century
• The golden section
• De Stiji – Dutch architect, designer and painter
• The Bauhaus
• Jon Tschichold
• Evolution of the modern grid
• The grid and swiss typography
• Grid and mathematics
• Application of grid
• Grid system and order
• Ease of use of the grid
• Consistency
• Manuscript grid
• Symmetrical grid
• Column based grid
• Module grid
• Asymmetrical grids
• Developing grids
• Margins
• Gutters
• Baseline grid
• 2D 3D
• Layout
• Hierarchy
• Leading
• Images and colour
• Image treatment
• Rhythm and pace
• Unity
• Pagination
• Binding
• Digital formats
• Ensure consistency in form and type
• Content can influence design
• Planning layout and pagination essential